For today’s post, I’m trying something new. I’ve noticed that a lot of the other personal finance blogs I read give periodic updates (usually monthly) about how their blog is doing. I always find those posts pretty neat to read, as they serve as a benchmark to see how my own blog compares. Also, I know that a fair number of my regular readers are other bloggers. So I’m going to start posting a monthly blog update. Hopefully you will find this interesting, just like I find other blogger update posts interesting. And for all of my non-blogger readers: don’t worry; this is only a once-a-month post.
July Stats & Information
I saw a lot of traffic growth in July; much more than I anticipated when I started this blog. I’d like to think this means I’m doing a decent job of generating content that people want to read.
Visits: 4,110 (vs. 2,030 in June)
Unique Visitors: 3,641 (vs. 1,581 in June)
Total Pageviews: 15,003 (vs. 4,772 in June)
Pages per visit: 3.65 (vs. 2.35 in June)
Visit Duration: 2:17 (vs. 4:07 in June)
Bounce Rate: 51.02% (vs. 48.82% in June)
In a nutshell, a lot more people read this blog in July than in June as evidenced by increased numbers across the board. One interesting thing was that while average pages viewed per visit increased, the average visit duration decreased. So basically, I think this means that more people are skimming through pages. I’ll just have to work on writing really good posts that people will want to read through completely.
Alexa Ranking: 264,266 (vs. 399,045 in June)
Google Pagerank: 2 (same as June)
MozRank: 3.98 (vs. 2.36 in June)
E-mail Subscriptions: 11
Facebook Likes: 14
Twitter Followers: 18
My blog rankings are making steady progress. My Alexa ranking is continually going down (albeit pretty gradually), my Google Pagerank stayed at 2 after their update last week, and my MozRank increased pretty nicely. Social media is an area I need to work on.
I’m going to start setting monthly blog goals. Until now, I’ve most just sat back and watched. As long as my traffic stats trended upward, I was content. As far as traffic stats, such as page views and visitors, I’m going to continue that approach. I think as long as I work at writing good content, this will take care of itself. I would like to see my Alexa ranking drop to 200,000 by the end of August.
As far as social media goes, I’m going to set some modest goals for where I’d like to be at the end of August. If you haven’t already done so, sign up for one (or all three) to help me reach my goal:
- Email Subscriptions: 25
- Facebook Likes: 25
- Twitter Followers: 25
I also have a few other blog-related goals:
- Make 25 comments on other blogs each week
- Comment on 1 new (to me) blog each week
- Tweet out 7 links each week as I encounter really good posts at other blogs
We’ll see how the month goes and whether these goals prove to be too easy or too challenging. For the other bloggers out there, do you set monthly goals for your blog? How do you about setting them?